What Makes the Amazon Exclusives Program Worth the Cost?

At first glance, it seems like joining the Exclusives Program is a sure bet toward growing your brand’s sales on Amazon, but like all major decisions, the step should only be taken if you’re fully aware of what both you and Amazon get out of the collaboration.

Three Key Pros and Cons of the Amazon Lending Program

Three Key Pros and Cons of the Amazon Lending Program

So, your brand was just invited to the Amazon Lending Program. Now, you’re left wondering, “Is this worth it?” Solid details about the success of the lending program are few and far between, but if you're interested in this loan program, we parsed through information straight from Amazon, the praise and criticism from customers new and old, and what we’ve seen from our own clients to help you know if Amazon loans are worth it.

The Amazon Seller's Week in Review, June 6th, 2017

The Amazon Seller's Week in Review, June 6th, 2017

In this Amazon Seller's Week in Review, Kiri Masters, our CEO and founder, shares her take on recent news highlights and what these could mean for brands selling on the Amazon marketplace. This week's roundup includes reports about the Amazon Early Reviewer Program, Mary Meeker's annual trends presentation, Amazon's parachute delivery patent and increased security measures to combat the increasing trend in hacked Amazon Seller accounts.

How much should I spend on PPC?

How much should I spend on PPC?

With so many formulas and approaches available for calculating optimal PPC spend on Amazon, brands are having a difficult time figuring out which is the best strategy for them. In this week's blog post, Bobsled Marketing PPC expert Stefan Jordev examines several approaches for determining optimal sponsored products spend. Read more to learn which approach suits your products best.

The Amazon Seller's Week in Review, May 30th, 2017

The Amazon Seller's Week in Review, May 30th, 2017

In this Amazon Seller's Week in Review, Kiri Masters, our CEO and founder, shares her take on recent news highlights and what these could mean for brands selling on the Amazon marketplace. This week's roundup includes reports about Jungle Scout’s first Seller survey, half a million new sellers having joined the marketplace since the start of 2017, Amazon's stock price reaching an all time high and Amazon's growth in the lawn and garden category.

How to Prepare for Amazon Prime Day 2017

How to Prepare for Amazon Prime Day 2017

In July 2017, Amazon will host its third Prime Day, a 30-hour retail event exclusively for Prime members. We anticipate 2017 to be the biggest year yet in Prime Day’s short history, so make sure that your brand takes full advantage of this big opportunity. With just seven weeks to go, now is the time to start planning your Prime Day strategy.

The Amazon Seller's Week in Review, May 22nd, 2017

The Amazon Seller's Week in Review, May 22nd, 2017

In this Amazon Seller's Week in Review, Kiri Masters, our CEO and founder, shares her take on recent news highlights and what these could mean for brands selling on the Amazon marketplace. This week's roundup includes reports about Amazon taking on another entrenched industry, the US Tax reform proposal getting heat from the National Retail Federation and Walmart reporting a 63% increase in online sales.

How to Handle Unauthorized Sellers as an Amazon Vendor

How to Handle Unauthorized Sellers as an Amazon Vendor

Managing and removing the other sellers that will list against product pages is a multi-step process that can seem challenging for brands on Amazon. Even if you’re just getting started in the marketplace, there are a few tested methods to keep more control of who, where, and how your products get sold on Amazon.