Founder & CEO

Kiri Masters

Kiri Masters is the Founder & CEO of Bobsled Marketing, a digital agency created to help consumer product brands grow and protect their Amazon marketplace channels.

After a successful career as a commercial banker at JPMorgan Chase, Kiri launched her first e-commerce business on Amazon. Recognizing the enormous potential of the channel, it wasn’t long until Kiri decided to build a team of true Amazon experts and provide a platform for brands that were looking to grow.

Her entrepreneurial mind and passion for ecommerce, allowed Kiri to become a strong voice in the Amazon world. Today she is the author of ‘The Amazon Expansion Plan’ and a contributor on Forbes.com where she writes about Amazon from a brand’s perspective.

Kiri is also featured on the RetailWire panel of retail experts, a co-host of the Ecommerce BrainTrust podcast and the winner of a Silver Stevie® Award for Young Female Entrepreneur of the Year.