the bobsled marketing blog

The latest news and updates about launching and growing on Amazon with a singular focus: your bottom line. 

Is one of your priorities for 2017 to learn more about Amazon’s Vendor program & AMS (the PPC platform offered to Vendors)? Sign up here for our Free Introductory Course.

Is one of your priorities for 2017 to learn more about Amazon’s Vendor program & AMS (the PPC platform offered to Vendors)? Sign up here for our Free Introductory Course.

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14 Ways to Optimize Amazon PPC Campaigns

A lot of factors can affect PPC performance, and they might not be visible in your raw PPC metrics. Without the proper knowledge to work with, you’ll be unable to make the correct changes to your PPC campaigns and get meaningful results for your growth strategy. Our PPC expert, Lazar Zepinic,  developed an easy-to-follow checklist for brands that want to take back control over their PPC performance and ensure their campaigns are both effective and efficient.

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I Received an Invite to Amazon's Vendor Program - What Does that Mean?

So, you got an invite to Amazon’s Vendor program... but you don’t quite know if that’s the right program for you. In our blog post today, we help you better understand this opportunity, by sharing their knowledge from helping brands grow their revenue on Amazon Vendor Central & Vendor Express.

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"Your offer is not eligible for advertising" - Troubleshooting Amazon PPC Eligibility Issues {Video}

Amazon Sellers and Vendors sometimes encounter issues with their ad campaigns showing. Usually, Amazon provides some explanation as to why the ad campaigns have been paused or are ineligible to run. But as we encountered recently, the explanation and solution can be perplexing.

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Yes, You Can Have Both a Vendor and Seller Central Account on Amazon

Amazon offers two primary modes of selling products on their platform: the Vendor program, also known as 1st Party or 1P, and as a Marketplace seller, known as 3rd Party or 3P.  Both have their pros and cons, but the good news is that you can have both a Vendor and Seller Central account on Amazon.

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CAN I SELL ON AMAZON AS A NON-US RESIDENT? HOW TO BE AN INTERNATIONAL SELLER (PART I)

Amazon offers huge opportunity for brands selling physical products. The good news is that selling on Amazon is not just limited to US residents and corporations - it is possible to sell on Amazon in the US without ever setting foot on US soil.

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Kiri is one of the brightest minds in the industry when it comes to launching consumer brands on Amazon.

This book is full of clear actionable strategies for anyone looking to expand into the Amazon sales channel. It covers everything from the basics of the marketplaces to advanced tactics for beating out the competition.

Money and time well spent!
— Greg Mercer, Jungle Scout
 
 

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